World ABA Day: Leading with Kindness in ABA Therapy

When I think about what ABA truly means, I think about more than just behavior plans, data sheets, or teaching strategies — I think about people — the families, clients, and incredible therapists who pour their hearts into this work every single day.

Today, on World ABA Day, I want to celebrate that heart — the kindness, compassion, and dedication that makes ABA so much more than just a science.

How World ABA Day Began

World ABA Day was created to celebrate the science behind behavior analysis, marking the birthday of B.F. Skinner, the founder of behavior analysis, born on March 20, 1904. Since the first official celebration in 2021 — thanks to Elizabeth Drago — this day has become a chance to reflect on the growth of ABA and the positive impact it has on lives worldwide.

But World ABA Day isn’t just about recognizing the science — it’s about celebrating the people who bring that science to life.

If you’ve been in ABA long enough, you know it’s not just about teaching new skills — it’s about building connections. Our clients trust us, families rely on us, and as therapists, we rely on each other to get through the challenging moments.

There’s this idea that ABA is rigid — focused only on control and compliance — but anyone who’s been part of modern ABA knows that’s far from true. The best ABA happens when we lead with kindness — when we create safe spaces where clients feel supported, families feel heard, and coworkers feel valued.

I want to take a moment to recognize the incredible instructor therapists who make this possible.

You show up every day, giving a piece of yourself in every session. You cheer on every small success, comfort clients when they’re overwhelmed, and offer parents reassurance when they’re unsure what to do next.

You may not always see the long-term impact, but I promise you — the families you work with will never forget the kindness you brought to their journey.

Moments like a client waving goodbye saying, “See you sooo OR its a goood!” or proudly announcing, “Grandma is sleeping under the roof!” while learning prepositions are more than funny memories — they’re reminders of progress, connection, and growth. These small victories wouldn’t happen without the warmth and dedication you bring to your sessions.

In the recent past, I’ve experienced the heartbreaking loss of three clients — each for different reasons. Every time, I find myself reflecting on what matters most in this work.

And I always come back to this:

• Be open to listening — even when things are hard.
• Refrain from judging, and when you do catch yourself judging, pause and try to see things from the client or family’s perspective.
• Act only on what’s best for the client — not what makes you feel better.

• Most importantly, be kind — to your clients, their families, your fellow therapists, and above all, yourself. 

Kindness is what makes ABA feel less like work and more like a shared journey toward something better.

A Challenge for ABA Professionals

This World ABA Day, I encourage you to reflect on your impact — even the small moments you may not realize matter so much. Ask yourself:

• Am I making my clients feel safe and supported?
• Am I giving parents the space to feel heard and valued?
• Am I creating a positive and welcoming environment for my coworkers?

Because at the end of the day, we are the heart of ABA. And it’s our kindness that makes ABA a place where people want to be.

Happy World ABA Day!